The Secret to Selling Gourmet Sandwiches in Thailand – GRANO Focaccia & Schiacciata

Why Gourmet Sandwiches Are Booming in Thailand

From Bangkok’s cafés to Pattaya’s beachside bistros, gourmet sandwiches are becoming one of the hottest menu trends. Customers want more than the usual toast bread—they’re looking for authentic, artisan bread that transforms a simple sandwich into a meal worth remembering (and photographing 📸).

That’s where Italian focaccia and schiacciata come in. Crispy on the outside, fluffy on the inside, and bursting with authentic flavor, these breads set your sandwiches apart and keep customers coming back.

Focaccia vs. Schiacciata – What’s the Difference?

Many people think they’re the same, but here’s what makes them unique:

• Focaccia Pugliese – Thick, fluffy, golden, often topped with olive oil, tomatoes, or rosemary. Perfect for eating plain or sliced and filled.

• Schiacciata Romana – Thinner, crispier, lighter, ideal for stuffing with cold cuts, cheese, and grilled vegetables.

Both are versatile, but each brings its own personality to your menu.

Why GRANO Focaccia & Schiacciata Work for Restaurants

Our breads are designed for chefs and operators who want artisan quality with professional practicality:

✅ Authentic Italian recipes – Made with premium Italian & French flours, slow fermentation, and traditional techniques.
✅ Versatile formats – Available in trays, rounds, or single-serve portions.
✅ Time-saving – Ready to use: just bake, fill, or serve.
✅ Shelf-stable & freezer-friendly – No waste, no stress.

Whether you’re running a café that serves sandwiches, a deli with grab-and-go options, or a hotel buffet, GRANO’s focaccia and schiacciata make your life easier—and your menu better.

Why Customers Love It

Customers today don’t just want to eat—they want an experience. When they bite into a sandwich made with real focaccia or schiacciata, they taste:

• The crunch.

• The aroma of olive oil and grains.

• The softness of slow-fermented dough.

It’s the kind of bread that makes a sandwich unforgettable.

Ready to Upgrade Your Sandwich Menu?

If you want your café, restaurant, or hotel in Thailand to stand out, it’s time to ditch ordinary bread and bring in GRANO’s focaccia and schiacciata.

👉 Contact us today for wholesale prices, free samples, and advice on how to create your own line of gourmet sandwiches.

GRANO – Artisan Bread. No Compromise.

👉 Want more artisan bread options? [Explore our sourdough breads →]
👉 Running a café or hotel? [See how GRANO supports HoReCa →]